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Important Steps to Follow in Creating a Professional Digital Identity for your Job Search Having a professional digital identify is essential in finding new business or employment. Everyone can benefit from having a polished professional digital identity. It is key to advancing in any career. Of course, how you present yourself digitally depending on what type of career advancement you are going for. If you are starting a new business you will need to have a stellar website. A professional should consulted so that you have the best website possible. If you are interested in securing a new job, you can probably build your own website or just post your resume and portfolio. Trying to land an interview is much easier than striking out on your own so it takes a little less effort. However, no matter what your career aspirations are a professional digital identity is important. If your professional digital identity is lacking in credibility spend some time and effort improving it. A healthy professional digital identity will help you get the job you desire. Instead of spending money on business cards, invest in presenting yourself well on the web. People can always get in touch with you on the web. Business cards get lost in the shuffle of day-to-day paper accumulation that most people acquire. Locate all of the social networking sites you can. You can never be too well represented on the web. Of course, people like to shake hands and meet you in person. When circumstances permit, set up lunches or coffee dates to discuss projects or networking opportunities. For entrepreneurs, it is wise to stay well acquainted. The type of business you are in will influence what you have in your portfolio. If you are striving to build an online presence for your own personal business, have plenty of samples on your site. If you business is not one where you have samples to show, have coupons or special offers posted. Create a strong professional digital identity and you will attract more sales. Whether you are networking or building up business for yourself, you need to have a professional digital identity that people can respect. Provide a number of ways for people to get in touch with you and keep your information updated. Do pro bono if necessary. Do some things for free to gain exposure. First impressions have a big influence on what people think about you. In the past people were limited to physical or phone impressions. These days the way that employees first get to know most candidates is through their digital identity. A bad web site or a sloppy portfolio online can ruin your chances of getting a job. Make sure that your professional digital identity is well developed. One of the major mistakes people make when it comes to digital identity is registering for networking and social sites and posting less than favorable pictures and comments. Some employers check MySpace and Facebook to try to get a clear picture of the candidate they are interviewing or deciding whether or not to work with. If your Myspace page is full of pictures of you in your scantly clad bathing suit their decision to hire you or not becomes very easy. Do not use your real name to register for these types of sites. Or if you do, use the site in a professional manner. Set up your Myspace page in an attractive and professional way. Friends will be able to reach you but employers will also view you in a professional manner. A great way to present yourself well digitally is to have your own website. Upload your resume and include information about your work history. Employers will be able to review your work history more extensively making them more inclined to contact you.

Web Hosting - Changing Web Hosts, Pitfalls and Planning At some point, nearly everyone finds it necessary to change web hosts. It may be just a migration to another server, or it may be changing web hosting companies entirely. Either way, the process is fraught with potential dangers. But there are ways to minimize the odds of problems and maximize your changes of a smooth migration. Plan, plan, plan. Make a very detailed list of everything that is on your current system. Review what is static and what changes frequently. Note any tailoring done to software and files. Be prepared to remake them if the systems aren't transferred properly or can't be restored. Keep careful track of all old and new names, IP addresses and other information needed to make the migration. Backup and Test Backup everything on your system yourself, whenever possible. Web hosting companies typically offer that as a service, but the staff and/or software are often less than par. Often backups appear to go well, but they're rarely tested by restoring to a spare server. When the time comes that they're needed, they sometimes don't work. Do a dry run, if you can. Restore the system to its new location and make any needed changes. If you have the host name and or IP address buried in files, make sure it gets changed. This is often true of databases. SQL Server on Windows, for example, picks up the host name during installation. Moving a single database, or even multiple ones, to a new server is straightforward using in-built utilities or commercial backup/restore software. But moving certain system-related information may require changing the host name stored inside the master database. Similar considerations apply to web servers and other components. Accept Some Downtime Be prepared for some downtime. Very few systems can be picked up, moved to another place, then brought online with zero downtime. Doing so is possible, in fact it's common. But in such scenarios high-powered professionals use state-of-the-art tools to make the transition seamless. Most staff at web hosting companies don't have the skills or the resources to pull it off. Prepare for Name Changes One aspect of moving to a new host can bedevil the most skilled professionals: changing domain names and or domain name/IP address combinations. When you type a URL into your browser, or click on one, that name is used because it's easier for people to remember. www.yahoo.com is a lot easier to remember than 209.131.36.158. Yet the name and or name/IP address combination can (and does) change. Still, specialized servers called DNS (Domain Name System) servers have to keep track of them. And there are a lot of them. There may be only two (rarely) or there may be a dozen or more DNS servers between your visitors' browsers/computers and your web host. Every system along the chain has to keep track of who is who. When a name/IP address changes, that pair has to be communicated to everyone along the chain, and that takes time. In the meantime, it's possible for one visitor to find you at the new place, while another will be pointing to the old one. Some amount of downtime will usually occur while everything gets back in sync. The Little Gotchas But even apart from name and IP address changes, there are a hundred little things that can, and often do, go wrong. That's not a disaster. It's just the normal hurdles that arise when changing something as complicated as a web site and the associated systems that underlie it. Gather Tools and Support Having an FTP program that you're familiar with will help facilitate the change. That will allow you to quickly move files from one place to the next to do your part to get the system ready to go or make repairs. Making the effort to get to know, and become friendly with, support staff at the new site can be a huge benefit. They may be more willing to address your problem before the dozen others they have to deal with at any given moment. Ok. On your mark. Get ready. Go.

Staying Computer Safe while Searching for Freebies on the Net Who doesn’t love the idea of getting something for nothing? Free stuff can bring a smile to anyone’s face, and the Internet is destination number one when you are looking for cash in on a few freebies. The downside of free stuff online is that if you aren’t careful, the free item could end up causing plenty of headaches and heartaches, not to mention a lot of cold, hard cash. If you want to score with free stuff online, make safety your number one priority by following these tips. First and foremost, treat your personal information like its cash. That might sound a little dramatic, but anyone who manages to steal your identity online is after one thing, and one thing only, your money and any addition money they can grab by cashing in on your credit. Protecting your name, address, credit card number, bank account number, phone number, social security number, and so on and so forth when you are registering for free offers is the first step to making sure you don’t get hustled when you’re just trying to enjoy a good freebie. That means that if you are asked for some personal information that you don’t feel comfortable handing out, let the freebie go. Likewise, make sure the site from which you are getting your free stuff has a privacy policy and that you know it, understand it, and can live with it. Speaking of that site that is handing out the free goods: just who are these people? If you were walking down the street and a shady looking person said they would give you a free DVD player if you followed them, chances are you would run the other way. Online, it is hard to tell the legitimate people from the people looking at you like a free lunch, but there are a few red flags you can look out for. Does the website look like it was thrown up in about 5 minutes, full of clip art and bad spelling? Is it hard to find information about where the website is registered, or where the business the website is supposedly promoting is registered? If the website purports to be affiliated with a certain brand you know, does it really look like it is, or does the logo look different/colors look off? If you can’t get a reasonable feel for who are dealing with online, don’t deal with them. Red flag number one? Asking for too much personal info should send you running. Another way to protect yourself is to build a virtual fortress around your computer. The net is filled with people who know how to walk right into your virtual home – your computer – and flip through everything you have on there, taking whatever they want. Many of these kinds of hackers draw you in by creating phony freebie websites. The way to keep them out is to keep your computer on lockdown. Make sure your firewall is stronger than you think it needs to be, and make sure it is always updated. Also, make sure you have antivirus software on the patrol for you and that you keep this software updated as well. Last but not least, keep those passwords in the vault, and make sure they are extra strong. No freebie website has any reason to ask you about the passwords for your accounts so don’t give them away – and don’t give them to anyone else online for that matter. Also, if you’re using your birthday or child’s name as password, don’t. Sure, it isn’t as easy to remember, but your password should be a random word and contain a collection of numbers and symbols as well. This will give you the extra layer of protection to make sure your online house is in order when you cash in on the freebies.